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Guerrilla Advertising : Unconventional Brand Communication by Michael Dorrian and Gavin Lucas (2006, Trade Paperback)
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Featuring the best international examples of the varied and inventive tactics being used by big brands and other organisations to promote themselves. Great book to inspire paled with interesting work. Photos are of actual book being sold.
- Buy it nowGuerrilla Advertising: Unconventional Brand Communi... by Lucas, Gavin Paperback
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About this product
Product Identifiers
PublisherOrion Publishing Group, The Limited
ISBN-101856694704
ISBN-139781856694704
eBay Product ID (ePID)87877187
Product Key Features
Book TitleGuerrilla Advertising : Unconventional Brand Communication
Number of Pages192 Pages
LanguageEnglish
TopicGraphic Arts / Advertising, Advertising & Promotion
Publication Year2006
IllustratorYes
GenreDesign, Business & Economics
AuthorMichael Dorrian, Gavin Lucas
FormatTrade Paperback
Dimensions
Item Height0.8 in
Item Weight39.2 oz.
Item Length11.8 in
Item Width9 in
Additional Product Features
Intended AudienceTrade
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