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Fourth Generation Management: The New Business Consciousness by Brian Joiner (Hardcover, 1994)

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Product Description : An examination of the future of the quality movement introduces the Joiner Triangle a new management philosophy that defines customer quality and provides the groundwork for future corporate culture

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Building upon the principles of W. Edwards Deming - the father of the quality movement - this book takes management practice and the next phase of the Quality Revolution into the 21st century. Fourth Generation Management is a clear, concise synthesis of the best of current management practice and a host of dynamic prescriptions for the future. The centerpiece of the book is the Joiner Triangle , which provides readers with a conceptual framework upon which to build a new corporate culture - one that positions companies for growing productivity and profit in the years ahead. Focusing on quality as defined by the customer; a scientific, databased approach to management; and the creation of long-term, team-spirited relationships both internally and externally - the Joiner Triangle is already gaining credence as the management philosophy of tomorrow. Readers will learn why process is more important than short-term results, how to foster a working environment in which all employees feel like winners, a new way of looking at data, processes, and variation, and much more.