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Out Of Nowhere by Geoff Hollister (Paperback, 2008)
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This book provides a compelling insider's account of how Nike became the world's largest sports and fitness company.It includes a dedicated mailing and e-mail campaign to targeted sports interest media & organisations.How does a young boy from a small Oregon town get swept up in the politics of his chosen sport and become an integral part of possibly the most influential sports company of all time - Nike.Nike began with a handshake and a few hundred dollars passed between Phil Knight and legendary track coach Bill Bowerman more than 35 years ago - and since then it has grown into the world's largest sports and fitness company.
- Buy it nowOUT OF NOWHERE By Geoff Hollister (Paperback / softback) (9781841262345)
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Product Information
This book provides a compelling insider's account of how Nike became the world's largest sports and fitness company.It includes a dedicated mailing and e-mail campaign to targeted sports interest media & organisations.How does a young boy from a small Oregon town get swept up in the politics of his chosen sport and become an integral part of possibly the most influential sports company of all time - Nike.Nike began with a handshake and a few hundred dollars passed between Phil Knight and legendary track coach Bill Bowerman more than 35 years ago - and since then it has grown into the world's largest sports and fitness company. Out of Nowhere provides an unrivalled glimpse into the first 33 years of Nike - from its humble beginnings to its modern guise as a global giant - and takes readers on a rollercoaster ride through all of the company's successes and failures.Product Identifiers
PublisherMeyer & Meyer
ISBN-139781841262345
eBay Product ID (ePID)87895730
Product Key Features
SubjectHistory, Business
Publication Year2008
Number of Pages328 Pages
Publication NameOut of Nowhere
LanguageEnglish
TypeTextbook
AuthorGeoff Hollister
FormatPaperback
Additional Product Features
Country/Region of ManufactureGermany
Title_AuthorGeoff Hollister
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