Raffaele Mattioli Lectures: Economics of Information Technology : An Introduction by Joseph. Farrell, Carl Shapiro and Hal R. Varian (2004, Hardcover)
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ISBN-13: 9780521844154, 978-0521844154. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. The book consists of two parts.