Product Information
Aims to show marketing managers and telesales/marketing practitioners how to improve their company's performance through effective use of the telephone and introduce, manage and perform telebusiness. The author includes various aspects of marketing, people management issues, such as teamwork motivation and recruitment, in addition to the information technology resources required for this function.Product Identifiers
PublisherPalgrave Macmillan
ISBN-139780333669099
eBay Product ID (ePID)88377096
Product Key Features
Number of Pages248 Pages
Publication NameBetter Business by Phone: a Guide to Effective Telebusiness Management
LanguageEnglish
SubjectManagement, Marketing
Publication Year1998
TypeTextbook
Subject AreaInformation Science
AuthorValerie O'dea
SeriesMacmillan Business
FormatPaperback
Dimensions
Item Height234 mm
Item Weight382 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorValerie O'dea