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The Game Changer: How Every Leader Can Drive Everyday Innovation by A. G. Lafley, Ram Charan (Paperback, 2008)

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Author : Lafley, A. G. Weight : 0.52 kg. Used - Good: All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting.

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It is by making innovation an intimate part of the business that A. G. Lafley the Jack Welch of the 21st century has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book a game-changer in itself Lafley explains how he turned around growth, productivity and the bottom line by making innovation integrated with everyday process, rather than a stand-alone activity.