Management of Technological Innovation : Strategy and Practice by Ammon Salter, David M. Gann and Mark Dodgson (2008, Hardcover)
World of Books Ltd (10414496)
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Author:Salter, Ammon. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI.