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MONO [TEXT AND DESIGN] Advertising - Digital Lab; Print and Electronic Design 20 - Picture 1 of 1

Advertising by Joe Keer (Paperback, 2001)

MW Books Select Antiquarian Books (4529)

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£26.39

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Condition:

Very Good

Advertising - Digital Lab; Print and Electronic Design. Full title: Advertising - Digital Lab; Print and Electronic Design. Mono [Text and Design]. Author: Mono [Text and Design]. An exceptional copy; fine in an equally fine dw.

About this product

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Design for advertising is huge. This book takes a look at leading advertising campaigns from around the world and the design that has made them so successful. From print to screen-based, projects are diverse in terms of both scale and budget. The author devotes a chapter to each project with comments from designers, clients, repro houses and printers. Approximately 10 projects are featured, showing the process of design from original brief to finished product.