Picture 1 of 5

Stock photo

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires: 1 ( - Picture 1 of 5

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires: 1 ( - Picture 2 of 5

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires: 1 ( - Picture 3 of 5

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires: 1 ( - Picture 4 of 5

The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires: 1 ( - Picture 5 of 5

Wizard of Ads : Turning Words into Magic and Dreamers into Millionaires by Roy H. Williams (1998, Trade Paperback)

5.01 product rating

next-door-store (200908)

99.6% positive Feedback

Price:

£15.07

Free delivery in 3 days

Estimated by Mon, 28 Jul

Returns:

60 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.

Condition:

New

From the Author How The Wizard of Ads Came To Be: I've spent most of my life searching for the answers to the question, "What makes people do the things they do?" The reader who embraces this book as the diary of that search will gain 20 years of insight, as well as the benefit of tens of millions of dollars of other peoples money spent in daily experiments over the past twenty-two years.Any person looking for a technical manual or a "How-To" book on advertising will likely be disappointed with The Wizard of Ads, as I steadfastly refuse to reduce the art of human persuasion to a list of "Ten Easy Steps." The result of this position has been that people either adore my book or hate it. Those looking for "formulas" are profoundly frustrated, while those looking for "insight" are delighted beyond words.