Product Information
The Strategic Partnering Pocketbook is the 'little brother' pocketbook version of The Strategic Partnering Handbook now in 4th edition which has been very successful in guiding coaching and facilitating, understanding and knowledge of partnering and alliance based relationships. As with the SPHB, The Strategic Partnering Pocketbook is the practitioner's guide to the why, who with, how, when, where of developing these long term, strategic, interdependent , open and transparent relationships. Unlike the Handbook, the Pocketbook looks at the culture, strategies, structure, processes and people required to make these complex and people based relationships successful and sustainable in a very condensed way. It's a straightforward introduction and summary of strategic partnering and as such, presents a concise primer for all levels of management. The Strategic Partnering Pocketbook utilises easy to understand diagrams, cartoons/illustrations, check sheets, public and private sector mini case studies/quotes, as well as easy to read text to explain the principles, concepts and practices behind partnering and alliancing. The book also reviews the 0 to 10 Relationship Management matrix (which is the basis of Lendrum's work, see key features) to put partnering and alliancing into context in terms of the other legitimate relationship approaches that can be taken.Product Identifiers
PublisherMcgraw-Hill Education
ISBN-139780074714034
eBay Product ID (ePID)89634637
Product Key Features
Number of Pages100 Pages
Publication NameThe Strategic Partnering Pocketbook
LanguageEnglish
SubjectBusiness
Publication Year2004
TypeTextbook
AuthorTony Lendrum
FormatPaperback
Dimensions
Item Height207 mm
Item Weight140 g
Additional Product Features
Country/Region of ManufactureAustralia
Title_AuthorTony Lendrum