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Blackwell Encyclopedic Dictionary of Marketing by Dale Littler (1999, Trade Paperback)

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ISBN-13: 9780631214854, 978-0631214854. The Blackwell Encyclopedic Dictionary of Marketing Author(s): Barbara R. Lewis, Dale Littler. Format: Paperback.

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Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-100631214852
ISBN-139780631214854
eBay Product ID (ePID)89700237

Product Key Features

Edition2
Book TitleBlackwell Encyclopedic Dictionary of Marketing
Number of Pages284 Pages
LanguageEnglish
Publication Year1999
TopicMarketing / General, Sales & Selling / General
IllustratorYes
FeaturesReprint
GenreBusiness & Economics
AuthorDale Littler
FormatTrade Paperback

Dimensions

Item Height0.6 in
Item Weight18 oz.
Item Length9.6 in
Item Width6.8 in

Additional Product Features

Intended AudienceTrade

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