Product Information
Full of the latest, coolest marketing ideas, this is a book about what it takes to create and sell something remarkable. It is a manifesto for marketers who want to make a big difference at their company by helping create products and services that are worth marketing in the first place.Product Identifiers
PublisherPenguin Books LTD
ISBN-139780718146962
eBay Product ID (ePID)89948217
Product Key Features
Number of Pages160 Pages
Publication NamePurple Cow: Transform Your Business by Being Remarkable
LanguageEnglish
SubjectManagement, Marketing
Publication Year2004
TypeTextbook
AuthorSeth Godin
FormatHardcover
Dimensions
Item Height205 mm
Item Weight258 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorSeth Godin