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How I Made It: 40 Successful Entrepreneurs Reveal How They Made Millions by Rachel Bridge (Hardcover, 2004)

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BAGSHOT BOOKS AND MEDIA (4719)

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About this product

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The How I Made It column appears every week in the Business section of The Sunday Times and attracts a huge amount of interest and comment from readers. Each piece takes the form of an interview with a successful entrepreneur. This fascinating new book will consist of 40 of these interviews, in which the individual entrepreneurs reveal the secrets of their success and what makes them tick. The entrepreneurs are chosen from a wide variety of industries and backgrounds, but in each case the focus of the interviews is on ordinary people that readers can relate to and learn from. These are people who have started up their business from scratch and managed to turn it into a success, without the help of influential friends or access to large funds. In their own words they explain how they managed to turn their dream into a reality, what hurdles and setbacks they had to overcome and what lessons they have learnt along the way. This inspiring book highlights the common themes linking each of the entrepreneurs, and assesses the factors that have led to their success. It debunks entrepreneurial myths and its message is that anyone can be an entrepreneur - at any age.