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Essentials of Marketing by Frances Brassington, Franc Brassington and Stephen Pettitt (2007, Trade Paperback)
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It covers key concepts, theories, and best practices in a clear and accessible style, ensuring you gain a deep understanding of the subject.
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About this product
Product Identifiers
PublisherPrentice Hall PTR
ISBN-10027370818X
ISBN-139780273708186
eBay Product ID (ePID)90108711
Product Key Features
Book TitleEssentials of Marketing
Edition2
Publication Year2007
TypeTextbook
FormatTrade Paperback
LanguageEnglish
IllustratorYes
AuthorFrances Brassington, Franc Brassington, Stephen Pettitt
FeaturesRevised
GenreBusiness & Economics
TopicMarketing / General
Number of Pages568 Pages
Dimensions
Item Length7.7 in
Item Height0.9 in
Item Weight36.8 oz.
Item Width10.4 in
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