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Consumer and Sensory Evaluation Techniques : How to Sense Successful Products by Cecilia Y. Saint-Denis (2018, Trade Paperback)
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(Included are practical examples from many industries that practitioners can relate to. and "How quickly can it be achieved?"). that are faced when developing and testing new products before a launch.
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About this product
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-101119405548
ISBN-139781119405542
eBay Product ID (ePID)9046589764
Product Key Features
Number of Pages208 Pages
LanguageEnglish
Publication NameConsumer and Sensory Evaluation Techniques : How to Sense Successful Products
Publication Year2018
SubjectFood Science, General, Marketing / Research
TypeTextbook
AuthorCecilia Y. Saint-Denis
Subject AreaTechnology & Engineering, Business & Economics
FormatTrade Paperback
Dimensions
Item Height0.2 in
Item Weight12 oz.
Item Length8.8 in
Item Width5.8 in
Additional Product Features
Intended AudienceScholarly & Professional
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