Harvard Business Review Paperback Ser.: Harvard Business Review on Marketing by Harvard Business Review Staff (2002, Trade Paperback)

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Keller, Kevin L. We try to assess the precise condition of the products as objectively as possible. Action & Adventure. second hand – like new. Children's music & audio stories. Jacket, cover and booklet may have just slight signs of usage but are not marked or annotated.

About this product

Product Information

The Harvard Business Review Paperback Series is designed to bring managers and professionals the fundamental information they need to stay competitive in a fast-moving world. The articles in this collection provide a diverse look at marketing, including global branding, one-to-one marketing, and how to manage buzz.

Product Identifiers

PublisherHarvard Business Review Press
ISBN-101578518040
ISBN-139781578518043
eBay Product ID (ePID)90808713

Product Key Features

Book TitleHarvard Business Review on Marketing
Number of Pages182 Pages
LanguageEnglish
Publication Year2002
TopicMarketing / General
IllustratorYes
GenreBusiness & Economics
AuthorHarvard Business Review Staff
Book SeriesHarvard Business Review Paperback Ser.
FormatTrade Paperback

Dimensions

Item Height1.8 in
Item Weight15.5 oz.
Item Length8.3 in
Item Width5.6 in

Additional Product Features

Intended AudienceTrade

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