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The Total Package: Evolution and Secret Meaning of Boxes, Bottles, Cans, Tubes and Other Persuasive Containers by Thomas Hine (Hardcover, 1996)
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Will be clean, not soiled or stained. Book Details. Publisher: Import US ISBN 13: 9780316364805. Books will be free of page markings.
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About this product
Product Information
By the author of Populuxe. This text explains how manufacturers play with the consumer's mind in an attempt to sell day-to-day products such as soap and breakfast cereal, each product sitting on a supermarket shelf having been carefully designed to promote instant desirability.Product Identifiers
PublisherLittle, Brown & Company
ISBN-139780316364805
eBay Product ID (ePID)91145520
Product Key Features
Publication NameThe Total Package: Evolution and Secret Meaning of Boxes, Bottles, Cans, Tubes and Other Persuasive Containers
SubjectMarketing
Publication Year1996
TypeTextbook
FormatHardcover
LanguageEnglish
AuthorThomas Hine
Number of Pages304 Pages
Dimensions
Item Height230 mm
Item Weight567 g
Item Width155 mm
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorThomas Hine
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