Product Information
An illustrated book for graphic designers describing the whole process of creating corporate identities - design and conceptualization, idea editing and refinement, product placement, strategy development and the legal aspects of marketing a logo. A review of existing logos defines how they were created and the reasons for their success.Product Identifiers
PublisherPhaidon Press LTD
ISBN-139780714825571
eBay Product ID (ePID)91194178
Product Key Features
Book TitleHow to Design Trade Marks and Logos
AuthorMichael Row, John Murphy, Michael Rowe
FormatPaperback
LanguageEnglish
Publication Year1988
Number of Pages144 Pages
Dimensions
Item Height230mm
Item Width230mm
Additional Product Features
Title_AuthorJohn Murphy, Michael Rowe, Michael Row
Series TitleGraphic Designer's Library
Country/Region of ManufactureUnited Kingdom