The New Conceptual Selling: The One-to-one Selling System that Builds a Win-win Buyer-seller Relationship by Miller Heiman, Robert B Miller, Tad Tuleja, Stephen E Heiman (Paperback, 2003)

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The new conceptual selling by Miller, Heiman and Tuleja. Second edition. Originally published 1987, this version republished onwards from 2004. A description of the “Miller Heiman” programme to boost success in selling. Ideal for anyone studying sales or moving into sales for the first time, or as a refresher for established sales person. Originally £22.50 when published.

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Product Information

Conceptual Selling is a thoroughly validated systematic process that has been shown to produce immediate, significant and reliable sales increases. This edition is based on the Miller Heiman training programme. The process is non-manipulative and puts the emphasis on the customer's needs by careful planning and preparation.;The book guides the reader through the key stages in the process: understanding why people buy; gatering customer information; getting to win-win; getting started - the sales call; evaluation; how to sell; and beyond the close.

Product Identifiers

PublisherKogan Page LTD
ISBN-139780749441319
eBay Product ID (ePID)91829274

Product Key Features

Number of Pages272 Pages
LanguageEnglish
Publication NameThe New Conceptual Selling: The One-to-one Selling System that Builds a Win-win Buyer-seller Relationship
Publication Year2003
SubjectMarketing, Business
TypeTextbook
AuthorMiller Heiman, Robert B Miller, Tad Tuleja, Stephen E Heiman
SeriesMiller Heiman Series
FormatPaperback

Dimensions

Item Height234 mm
Item Weight472 g
Item Width155 mm

Additional Product Features

Country/Region of ManufactureUnited Kingdom
Title_AuthorMiller Heiman, Robert B Miller, Stephen E Heiman, Tad Tuleja

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