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Consumasian Ser.: Japanese Advertising Agency : An Anthropology of Media and Markets by Brian Moeran (1996, Uk-B Format Paperback)
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ISBN-13: 9780700705030, 978-0700705030. A Japanese Advertising Agency. This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan.
- Buy it nowA Japanese Advertising Agency - 9780700705030
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About this product
Product Identifiers
PublisherRoutledge
ISBN-100700705031
ISBN-139780700705030
eBay Product ID (ePID)91850013
Product Key Features
Number of Pages336 Pages
LanguageEnglish
Publication NameJapanese Advertising Agency : an Anthropology of Media and Markets
SubjectEthnic Studies / General, Media Studies, Regional Studies, Commerce, Advertising & Promotion
Publication Year1996
TypeTextbook
AuthorBrian Moeran
Subject AreaBusiness & Economics, Social Science
SeriesConsumasian Ser.
FormatUK-B Format Paperback
Dimensions
Item Height0.7 in
Item Weight18.4 oz.
Item Length5.4 in
Item Width8.5 in
Additional Product Features
Intended AudienceCollege Audience
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