Museum Branding : How to Create and Maintain Image, Loyalty, and Support by Margot A. Wallace (2006, Perfect)

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Product Information

In today's busy world, museums compete for visitors not only with other museums, but also with a worthy selection of cultural institutions, from performing arts centers to libraries. Add to these magnets a slew of enticing leisure activities, from theme parks to jogging trails. Given a weekend afternoon with a little free time to spare, a prospective visitor has a tempting selection of destinations to choose from.

Product Identifiers

PublisherAltamira Press
ISBN-100759109931
ISBN-139780759109933
eBay Product ID (ePID)91926294

Product Key Features

Number of Pages208 Pages
LanguageEnglish
Publication NameMuseum Branding : How to Create and Maintain Image, Loyalty, and Support
Publication Year2006
SubjectConsumer Guides, Museum Administration & Museology, Museums, Tours, Points of Interest, Référence
TypeNot Available
AuthorMargot A. Wallace
Subject AreaTravel, Business & Economics, Référence
FormatPerfect

Dimensions

Item Height0.4 in
Item Weight10.1 oz.
Item Length9.2 in
Item Width6.1 in

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