Product Information
Electronic Commerce (EC) has been brought to prominence over recent years by the popularisation and commercialisation of the Internet. However, EC is not a new phenomenon; it has been an important part of trade for many years. In addition to the consumer-oriented commerce of the Internet, EC is practised through Electronic Markets and Electronic Data Interchange (EDI). In broad terms, these three areas cover the field of EC. Written by an academic with many years experience on the subject, this book covers all three areas. The coverage ranges from the business use and implications of EC to an outline of the technical requirements.Product Identifiers
PublisherMcgraw-Hill Education
ISBN-139780077095529
eBay Product ID (ePID)92092296
Product Key Features
Number of Pages300 Pages
Publication NameE-Commerce: Strategy, Technologies and Applications
LanguageEnglish
SubjectEngineering & Technology, Computer Science, Marketing, Business
Publication Year2000
TypeTextbook
Subject AreaConsumerism
AuthorDavid Whiteley
Dimensions
Item Height246 mm
Item Weight630 g
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorDavid Whiteley