Product Information
Based on interviews with top executives from companies of different sizes and in different industries, this book explains the benefits and challenges of Global Product Development. Global Product provides examples from many companies, draws conclusions about best practices, and shows how to manage the innovation, development and support of Global Products. The author is the President of John Stark Associates, a leading service provider in the Product Lifecycle Management (PLM) market, and has published numerous articles and books in the field.Product Identifiers
PublisherSpringer London LTD
ISBN-139781849966757
eBay Product ID (ePID)97587126
Product Key Features
Number of Pages215 Pages
Publication NameGlobal Product: Strategy, Product Lifecycle Management and the Billion Customer Question
LanguageEnglish
SubjectEngineering & Technology, Technology, Management
Publication Year2010
TypeTextbook
Subject AreaMechanical Engineering
AuthorJohn Stark
SeriesDecision Engineering
FormatPaperback
Dimensions
Item Height235 mm
Item Weight361 g
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorJohn Stark