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Entrepreneurship and Small Business Management by Caroline Glackin, Steve Mariotti (Paperback, 2011)

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Product Description : Written by awardwinning experts Steve Mariotti and Caroline GlackinEntrepreneurship and Small Business Management presents complex economic financial and business concepts in a manner easily understood by a variety of students Based on a proven curriculum from the Network for Teaching Entrepreneurship NFTE it is organized to follow the lifecycle of an entrepreneurial venturefrom concept through implementation to harvesting or replication Filled with examples from a broad range of industries it moves further into the entrepreneurial processdiscussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses

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Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture-from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process-discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses.