Product Information
Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.Product Identifiers
PublisherAdams Media Corporation
ISBN-139781440511417
eBay Product ID (ePID)97763789
Product Key Features
Number of Pages240 Pages
LanguageEnglish
Publication NameThe Ultimate Sales Letter, 4th Edition: Attract New Customers. Boost Your Sales.
Publication Year2011
SubjectMarketing
TypeTextbook
AuthorDan S Kennedy
FormatPaperback
Dimensions
Item Height216 mm
Item Weight245 g
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorDan S Kennedy