Disciplined Entrepreneurship: 24 Steps to a Successful Startup by Bill Aulet (Hardcover, 2013)

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But the greatest entrepreneurs―Richard Branson, Steve Jobs, Bill Gates, and all the others―really had just one thing in common: They made great products. The process outlined in this book can help ensure your success―or it can help you fail faster, if failure was already inevitable, and move you on to a better idea.