key Concepts in Film and Media Studies Suitable for AS/A2 Film and Media Studies. The main aims of the pack are to develop students' conceptual understanding of genre as a dynamic and flexible concept that can be useful in understanding some, but not necessarily all, film texts; to support students in thinking and writing about film texts in relation to their generic elements where appropriate. Teachers' notes: Objectives, Teachers' Notes and Essay Questions 1 Introducing Genre 2 Genre Classification 3 Hollywood and Genre 4 Audiences and Genres 5 Stars and Genres 6 Critical Approaches to Genre 7 Genres Outside Hollywood 8 Genres Outside Hollywood: British Comedy Bibliography Filmography