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Marketing by Sara Rosengren, Paul Baines, Chris Fill (Paperback, 2016)
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This textbook on Marketing by Sara Rosengren, Paul Baines, and Chris Fill is a comprehensive guide for students and professionals alike. The book is published by Oxford University Press in 2016 and is available in paperback format.With a total of 768 pages, the book is filled with valuable insights and case studies that make it an essential resource for anyone interested in the field of marketing.