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The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up by Bo Burlingham, Norm Brodsky (Paperback, 2009)

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The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up is a valuable resource for anyone interested in entrepreneurship. Written by Bo Burlingham and Norm Brodsky, this paperback book provides insight into the mindset and strategies of successful street-smart entrepreneurs. With a focus on practical advice and real-world experiences, The Knack is a must-read for anyone looking to start or grow a business. Whether you are a student, an entrepreneur, or simply interested in learning more about business strategy, this book is sure to provide you with a wealth of valuable information.

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Street smarts and business acumen are within any entrepreneur?s reach - all you need is 'the knack' Too many start-ups don?t make the grade - what makes a successful business take off?Starting a new business is exciting, but there are many traps for the unwary. Some would-be entrepreneurs stick so firmly to their step-by-step guides that they don?t see what?s really going on. Others become so obsessed with potential problems they lose sight of the bigger picture. What they really need, according to serial entrepreneur Norm Brodsky, is a mindset that will help them to stay focussed on the real goals and grab opportunities whenever they arise. He calls it 'the knack?. It?s helped him to build eight phenomenally successful companies, and in this book he uses stories of real companies facing real challenges to show you how to develop it too.