Seller Centre

Help increase store traffic with Promoted Shops Custom

Hand-pick your featured listings, choose your landing page and create ads that drive more buyers to your Shop.

What you need to know

Promoted Shops Custom is designed to give you more creative control and help you highlight the inventory that matters most to your business. You can now choose both the listings you want to feature in your ads and the exact Shop page buyers land on.

 

How it works 

Promoted Shops Custom gives you the flexibility to tailor your ads from start to finish:

  • Select up to 1,000 listings, including ten featured items to showcase in your ads
  • Choose a custom landing page option for your Shop, such as a sales event page, a curated collection, an influencer-led page or an eBay Live event page

 

Why it matters

This update allows you to take control over your ads, how they look and where they lead:

  • Highlight the listings you want buyers to see
  • Drive traffic to the page that best represents your brand or promotion
  • Build your brand visibility, promote a special event or increase Shop visits

 

Next steps

To start using Promoted Shops Custom:

  1. Go to Seller Hub > Advertising > Promoted Shops
  2. Select Promoted Shops Custom during campaign setup
  3. Add your featured listings and landing page

 

Visit the Seller Center to learn more about Promoted Shops Custom.